MANILA, Philippines – While the focus of election campaign coverage has mostly been on the quantity and cost of political advertisements, one aspect that deserves an equally important analysis is the theme of the ads. The choice of ad themes has been strategic. The political ads of Sen. Manuel Villar Jr., the biggest campaign spender in the past months, best exemplify this. When Sen. Villar was still the clear leader in the mid-2009 presidential surveys, his ads trumpeted that he has ...